The whole trade, on one desk.
Seller HQ watches Vinted for underpriced stock, checks it against a forensic knowledge base, prices it from real sales, lists it on Vinted and eBay, and ends the other listing the moment it sells. Every other tool does one of those jobs. Seller HQ does all of them, in one desktop app, with your accounts staying on your machine.
- A new Vinted listing is seen~10 s after upload
- Authentication markers on file16,443 · 222 models
- Prices shown per itemthree, never one
- When it sells on one platformthe other is ended
One item, start to finish
Illustrative example · not a real transaction| Tue 09:41:07 | Spotted | Louis Vuitton Neverfull MM, Damier Ebene. Listed on Vinted 9 seconds ago. Matched your rule LV totes under £600. | Listed at £520 |
| 09:41:38 | Checked | 29 of 44 markers readable in the photos. 0 failed. 15 not visible. No concerns found; heat-stamp and date code not shown, so flagged as unchecked. | 31 s |
| 09:42:20 | Priced | From 14 sales in the last 90 days, condition-matched. Quick sale £690 · Market £760 · Patient £840. On eBay a buyer pays £790 for a £760 list; you receive £760. | Market £760 |
| 09:42:31 | Bought | Within the rule's £600 budget. 3-D Secure on your own card. Recorded as pending before the bank was asked, settled after. | £520 + £4.99 postage |
| Thu 14:05 | Listed | One Wardrobe record. eBay readiness: 0 gaps. Live on Vinted and eBay UK at the same list price. | Vinted · eBay £760 |
| Sun 19:22 | Sold | Sold on eBay. The Vinted listing was ended 4 seconds later. Ledger closed: cost £524.99, received £760. | Margin £235.01 |
Every other tool sells you one piece of the job.
Reselling is six jobs in a row: find, check, price, list, sell, keep the books. The market has split into four kinds of tool, and each one stops at the edge of its own job.
Cross-listers
Vendoo · Crosslist · List Perfectly · Zipsale
Copy a listing to more sites. Built around Poshmark and Mercari in the US. Vinted is an afterthought where it exists at all, and Vendoo dropped it in 2026. Nothing about finding stock, and nothing about checking it.
Vinted bots
Dotb · SellerAider Grow · VatBot
Relist, bump, auto-reply, send offers. Vinted only. No eBay, no sourcing, no pricing. Useful, and narrow.
Snipers
Resell Vault · Resell Reserve · Souk
Sub-second alerts and auto-buy, run through a Discord server. Then you are on your own: no inventory, no listing, no check on what you just bought.
Authenticators and comps
Entrupy · LegitGrails · Terapeak
Per-item fees or a floor of $139 a month, and they assume you already own the item. Comps are eBay-only and live in another tab.
Seller HQ is the desk those tools sit on. It was built on Vinted first, in the UK, for the luxury second-hand trade, and eBay was added to match.
Stock you would have missed.
Seller HQ watches your saved Vinted searches every five seconds. A new listing is seen around ten seconds after the seller uploads it, which is before most buyers have refreshed the page.
- Live FeedEvery saved search in one grid, refreshing continuously, with Buy, Offer and Message on each item. A busy search moves at 40 to 58 new items a minute and you see all of them.
- Sniper rulesKeyword, condition, maximum price, and a hard budget per rule. Switch a rule on and it is live. There is no save button to forget.
- Simulation modeRun a rule for a week and see what it would have bought before it spends a penny.
- One-click buyCheckout on your own card with 3-D Secure. Every attempt is written to the ledger as pending before the bank is asked, and settled after, so a crash can never lose a purchase.
- A guard that fails closedIf the app cannot read what you have already spent, it refuses to buy. It never guesses at zero.
Snipers alert you in Discord and leave. Seller HQ buys within the budget you set, then carries the item straight into your inventory, already checked and priced.
A second pair of eyes before the money moves.
A listing you are about to buy can be checked against Seller HQ's Authenticity Knowledge Base: 16,443 markers across 222 models from 21 brands, backed by 3,254 reference images. The check reads the listing photos and takes about thirty seconds.
- Model-specific checklistThe markers that apply to a Neverfull are not the markers that apply to a J12. Each model gets its own rubric, and the material decides what evidence a marker needs.
- A verdict with its evidenceWhich markers passed, which failed, and which the photos could not show. Never a bare percentage.
- "Could not verify" is an answerPoor photos are never treated as a problem with the item. If the evidence is thin, the verdict says so and stays open.
- An independent criticA second model from a different AI family re-reads every serious finding without seeing the first answer. It can contest a finding; it can never convict.
- A base that compoundsThe knowledge base is shared across every customer and grows with every check, so the next check is better than the last.
Entrupy needs the bag in your hands and starts at $139 a month. Human services take hours and charge per item. Seller HQ checks the listing before you have bought it, on credits, inside the buying decision.
Three prices, never one.
Seller HQ prices from what things actually sold for, not from what other people are asking. You get a quick-sale price, a market price and a patient price, and each one shows how many sales it stands on.
- Sold comps, matchedSales gathered from eBay, Vestiaire and Vinted by a swarm of targeted searches, then weighted by how closely each one matches your item's condition.
- Quick · Market · PatientAlways in that order, always with the count and the time window behind them. A spread, a sell-through rate and days to sell sit beside them.
- "Listed at" is not "Sold for"An asking price is labelled as one. Seller HQ never puts the word "value" on a number that came from a listing.
- Buyer pays vs you receivePer platform, side by side. Vinted adds a buyer-protection fee (median 11%); eBay's tapers. The same list price costs the buyer a different amount on each, and you see both before you choose.
- Private or business sellerYou declare which you are on eBay. The fee model follows it, and every live listing is flagged if the regime changes so nothing is priced under the old rules.
Cross-listers give you a "suggested price" with nothing behind it. Terapeak gives you eBay only, in another tab. Seller HQ shows the sales, the spread, and what you will actually receive on each platform.
One item, every platform, no surprises after Publish.
Your Wardrobe is the single record of every item; Vinted and eBay are views of it. Before anything goes to eBay, the readiness panel tells you exactly what is missing and lets you fix it in place.
- Readiness before publishA list of gaps, not an error after the fact: category, size, photo resolution, description. eBay category suggestions come from eBay's own tree, so nothing lands in the wrong leaf.
- Create oncePhotos are stripped of location data on upload. One listing publishes to Vinted and eBay UK, and an edit to a live listing reaches the platform.
- Waiting Room relistsRelists run on human-like, randomised timing. Pause and resume at will. If the app crashes mid-run, it picks up where it stopped.
- Discrepancies viewWhere the app and Vinted disagree, you see it. Nothing is swept from your inventory unless the sync completed cleanly.
- Multiple Vinted accountsConnect, switch and set defaults per account from one desk.
Cross-listers treat Vinted as a browser tab to automate. Seller HQ was built on Vinted first; eBay was added second, with the fee model and category tree to match.
Sell once. End everywhere. Get told if it did not.
When an item sells on one platform, Seller HQ queues an end for every other live listing, retries if it fails, and raises an alert you cannot miss if it still cannot. Overselling stops being something you check for.
- Sold-elsewhere takedownGoes to the front of the queue, per platform, the moment the sale is seen.
- Auto-message likersA rule per item, with an offer attached if you want one. Sent oldest-first, in a delay window that looks like a person, with the offer before or after the message as you choose.
- Presets and an ignore listReusable messages, people you never want to message, backfill over existing likers, and an activity log of every send.
- Sales and PurchasesTwo ledgers with status filters and detail, cross-referenced to the Wardrobe, so every sold item points back at what you paid for it.
Vendoo cannot end a listing when the sale happens on Vinted, because it dropped Vinted. Dotb can send offers but has no eBay. Seller HQ does both, from one record.
Your own engine room.
Everything that is Seller HQ's runs in the cloud: the knowledge base, the AI, the pricing engine. Everything that is yours stays on your machine: your Vinted session, your card, your buyers' details. That split is deliberate.
- Proxy identities includedEach plan comes with proxy identities assigned to you alone, with health tracking and automatic cooldowns. Blocks measured at under 1% of polls.
- HQ ThreadsA prepaid balance for AI work. No API keys to bring and no six vendor accounts. The cost of a check or a valuation is shown before you run it.
- Runs that survive a closed lidA check or valuation continues on the server and streams back when you are online again.
- Cloud backupYour Wardrobe is backed up and restorable on a new machine.
- Session, handledA Chrome extension keeps your Vinted session fresh in the background. You log in once.
- Your Vinted login and session
- Your card and every purchase
- Your buyers' names and addresses
- Your messages
Cloud cross-listers hold your marketplace logins on their servers. Snipers share one identity across a Discord. Seller HQ gives you your own, and keeps your session where it belongs.
Where the field stops, and where Seller HQ does not.
Feature by feature against the tools UK sellers actually use. Vendor pages checked September 2026.
| Feature | Seller HQdesktop + cloud | VendooUS cross-lister | Crosslistcross-lister | ZipsaleUK cross-lister | DotbVinted bot | Resell VaultUK sniper | Entrupyauthenticator |
|---|---|---|---|---|---|---|---|
| Vinted as a first-class platform | ●Built on it | —Dropped 2026 | ◐Browser automation | ● | ●Only platform | ● | — |
| eBay UK, with the UK fee model | ●Private and business rates | ◐US-centric | ◐ | ● | — | ◐P&L only | — |
| Cross-list Vinted and eBay from one record | ● | —No Vinted | ● | ● | — | — | — |
| Sale on one platform ends the other, with an alert if it fails | ●Queued first, retried, alarmed | —Not for Vinted | ◐New in 2026 | ◐Reliability complaints | — | — | — |
| Finds underpriced listings as they appear | ●~10 s from upload | — | — | — | — | ●Sub-second, via Discord | — |
| Buys within a budget you set, on your own card | ●Per-rule cap, fails closed | — | — | — | — | ●AutoCop on top tier | — |
| Authenticity check from listing photos, before you buy | ●Evidence-led, says what it could not see | — | — | — | — | — | ◐Item in hand, from $139/mo |
| Prices from sold comps, shown as a range with counts | ●Three prices, each with its n | — | ◐"AI pricing" | — | — | ◐One estimate | ◐One value |
| Buyer pays vs you receive, per platform | ● | — | — | — | — | — | — |
| Offers and messages to likers, on a rule | ●Offer before or after, human timing | ●Not Vinted | — | ◐Paid add-on | ● | — | — |
| Sales and purchases ledger tied to inventory | ● | ● | ● | ● | ● | ● | — |
| Your own proxy identities, included | ●Per plan, health-tracked | — | — | — | ◐Multi-account | ◐Unstated | — |
| Your marketplace session stays on your machine | ●Desktop app, by design | —Cloud-held | ◐Extension | —Cloud-held | ◐Extension + cloud | —Discord | — |
Competitor detail from vendor pricing and documentation pages, read on 8 September 2026. Where a vendor and its rivals disagree, the vendor's own documentation was used. Vendoo's UK page was last seen showing item-capped tiers that its US page no longer offers.
Built like an instrument, not a bot.
Seller HQ moves real money. It reads like a set of accounts, and it is engineered like one.
Verification gates run before any change ships, from type checks to a live keyboard sweep of every screen.
Automated tests across the app and its engine, including a replay of real listings that must never turn a genuine item suspicious.
Every fee rate in the pricing model is pinned to its source page and the date it was read.
A spend guard that fails closed. A verdict on thin evidence that is capped. Absence of evidence is never evidence of a problem.
Every plan is the whole desk.
Plans differ in how many proxy identities you are assigned and how many HQ Threads you start with. Nothing is held back by tier.
Boutique
For one seller with one Vinted account, listing a few pieces a week.
- Proxy identities
- 1
- HQ Threads included
- 500
- Vinted + eBay UK
- Included
- Every feature
- Included
Maison
For a full-time seller running several searches and accounts at once.
- Proxy identities
- 3
- HQ Threads included
- 2,500
- Vinted + eBay UK
- Included
- Every feature
- Included
Galleria
For a business moving volume, with the headroom to check and price everything it buys.
- Proxy identities
- 10
- HQ Threads included
- 10,000
- Vinted + eBay UK
- Included
- Every feature
- Included
Pricing is announced with the cloud launch. HQ Threads are a prepaid balance spent on checks and valuations; the cost of each run is shown before you start it, and the balance never goes negative.
What it is, and what it is not.
- Which platforms does it support? Vinted and eBay UK. Vestiaire Collective is under research and will be added only once a reliable takedown exists, because a cross-listing that cannot be ended is a liability.
- Is it a web app? No. Seller HQ is a Mac and Windows desktop app plus a Chrome extension. That is what keeps your Vinted session, your card and your buyers' details on your machine rather than on a server.
- Does it guarantee an item is genuine? No. Nobody can, from photographs alone. It shows you the evidence, marker by marker, and tells you plainly what it could not see. A thin photo set gets an open verdict, never a guess.
- Can it guarantee I will never oversell? It ends the other listing as soon as it sees the sale, retries if that fails, and raises an alarm if it still cannot. It cannot promise more than that, and it will not pretend to.
- Do I need my own AI accounts or API keys? No. HQ Threads cover every check and valuation. You see the cost before each run.
- Is it safe for my accounts? You get your own proxy identity, human-like timing on relists and messages, a session that never leaves your machine, and a simulation mode for buying rules. No tool can promise a marketplace will not change its rules. Seller HQ is built so that you stay in control of what it does with your account.
- How do I get in? Early access opens with the cloud launch. Ask for an invitation and you will be told which plan fits before you pay anything.